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MEETING RECAPS

9/11/24 - Student Marketing Association Fall Kickoff!

WELCOME TO THE STUDENT MARKETING ASSOCIATION! Pizza was enjoyed as we introduced what being involved with SMA is all about! We had a fun bingo people interactive at the beginning to get everyone to get to know each other better. We then dived into what SMA has upcoming with our future events. SMA closed out with a fun interactive on the controversial topic from the MN state fair, Deep Fried Ranch.

9/25/24 - Meeting and Twins Game Social!

Today we had a super quick meeting to prepare for the upcoming career fair! We headed to the Twins game shortly after for a fun group bonding activity to watch the game. It was a great game enjoying yummy food at the Twins home stadium. The Twins even pulled out a huge win to top off the night!

10/02/24 - Collab Meeting with Net Impact!

Today we had a super quick meeting to prepare for the upcoming career fair! We headed to the Twins game shortly after for a fun group bonding activity to watch the game. It was a great game enjoying yummy food at the Twins home stadium. The Twins even pulled out a huge win to top off the night!

Slide Deck

10/09/24 - Fun Outdoor Meeting by the River!

Our Student Marketing team headed down by the river on a nice fall day. We were able to take a much-needed break from school enjoy Oreo Coke and have snacks. Most of all, we played fun games such as cornhole, volleyball, football, spike ball, and more! This meeting was one of my favorites because we got to know everyone on a deeper level. 

10/16/24 - Medtronic Speaker Meeting!

This meeting we hosted, Kathy Petron, an amazing influential marketer from Medtronic! Her specification is the cardiac unit at Medtronic and has worked in this unit for 20-plus years. She gave us an overview of what these devices do and shared inspiring stories that go along with these devices! Overall, our marketing club was able to learn so much about the medical field in marketing from our wonderful speaker! This week is jam-packed with fun activities such as bowling and the apple orchard too! 

10/23/24 - United Health Group Speaker Meeting!

We hosted three amazing speakers at United Health Group and Optum at this meeting! A huge shoutout to the speakers, Anna Gefroh, Dave Henderleiter, and Kristin Rosicky. They all shared the experiences they have had in the work force but also what they currently work on at UHG. We were able to do interactive questions with them and even get merch they provided for free! Overall, this was an amazing speaker meeting!

10/30/24 - Halloween Themed Meeting!

Today, we celebrated Halloween with the Student Marketing Association a day early with yummy Qdoba and candy. This meeting included a lot of fun interactives to get everyone in the Halloween spirit. During one of the interactives, we all made a creative and spooky Halloween candy that we wanted to drop. Everyone had a blast at this meeting! Happy Halloween!

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11/6/24 - Wild Speaker Meeting!

At this meeting, we welcomed the brand marketing and content director, Chris Barriere. He talked about his experience before diving into what he does at the Wild. Chris discussed some videos he has been able to help create at the Wild but also showed us all the funny videos the Wild has too. You can tell that the Wild team focuses on that team aspect like no other. Thank you Chris for a fantastic meeting! #GoWild

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11/13/24 - Almuni Panel Meeting!

During this meeting, we enjoyed catching up with four of our alumni! They talked through the roles they have in the real world as well as great advice for young students like us. We were able to have yummy snacks with them and catch up with them as well. We are so proud of all of you for what you have accomplished so far, and you are all greatly missed!

11/20/24 - NABCO Speaker Meeting!

During this meeting, we enjoyed listening to the assistant vice president of marketing, Tim Martinson, at North American Banking Company. He shared a lot of valuable experience he has in the marketing world. Tim also served as a teacher throughout the meeting, sharing the marketing knowledge he thinks is most useful in the real world. We really enjoyed listening to Tim speak; he did a great job!

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12/5/24 -  Final Meeting!

This meeting was bittersweet for many board members. We are sad to say bye to our seniors, Jack and Justin. They graduate early and start in the real world soon. We asked them valuable questions reflecting on their college experience and what they enjoyed most. It was a great last wrap-up meeting to end the semester on a good note. We will miss them dearly!

10/11/2023 - General Mills Meeting

This week, we heard from Alyx Orstad (alyxsvatek@gmail.com), an instructor at the Hubbard School of Journalism and a Brand Experience Assistant Manager at General Mills. Orstad has had experience with both advertising agencies and in-house marketing, and she shared her knowledge of both fields with us!

Professor Mark Jenson - 3/16/2023

This week we met with Professor Mark Jenson from the Hubbard School of Journalism! Professor Jenson has worked with a myriad of different advertising organizations, from Kraft to Medtronic, and shared some amazing tips on how to start in those industries!

Resources

Green Week

This week is Green Week at the U! SMA participated in a collab event with Net Impact and Compass! Members got a chance to connect with alum and hear about life post-grad. Check out some resources to learn more about green marketing and alumni relations!

Resources

Technology Marketing

This week we heard from Craig Gudorf, VP of Brand Marketing at AVI Systems! Look below to find the slide deck if you missed the meeting and other related resources!

Resources

Sustainable Marketing

This week we collaborated with Net Impact to highlight the importance of Green Marketing and promoting sustainability within a brand. To showcase these concepts we had a "Shark Tank-esque" challenge! Look below to find some internships and resources related to sustainable marketing!

Resources

  • Brand & Marketing Development Internship

  • Social Media, Communications and Marketing Intern

  • Marketing & Public Relations Internship

  • Principles of Sustainable Marketing

Sports Marketing

This week we collaborated with the Sports Management Association and heard from the Chief Marketing Officer of the Minnesota Timberwolves and Minnesota Lynx! If you missed the meeting check out the slides below and other related resources.

Resources

  • Slide Deck

  • What is Sports Marketing?

  • Skills Needed for Sports Marketing

  • Potential Careers in Sports Marketing

Twins Marketing

This week SMA took a trip to Target Field to catch the Twins game! Check out some Twins related resources below!

Resources

  • Internships with the MN Twins

  • Twins Marketing Strategy

Career Week

This week is Career Week at Carlson! To help prepare you for the Career Fair on Friday Shontel Smith, Marketing Career Coach at Carlson, talked with us about "How to Market Yourself". Check out her slides down below along with other helpful resources!

Resources

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